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Your brand at the moment someone pays

Every plan gives you a booking page carrying your logo and colours, and on every plan you can either link to it from your own website or embed it directly into your pages. What sits on Custom is narrower than most vendors' equivalent: serving it on your own domain, customer accounts and log-in, branded iOS and Android apps, and the AI booking assistant. We're spelling that out because "white-label" is routinely used to mean five different things at five different prices.

What's on which plan

  • Every plan — branded booking page with your logo and colours; link to it from your website, or embed it into your pages.
  • Custom — served on your own domain, customer accounts and log-in, branded iOS and Android apps, AI booking assistant.
  • Also Custom — CRM and accounting integrations, multiple branches, dedicated onboarding.
Choosing

Which of these do you actually need?

The four Custom items solve genuinely different problems, and most venues need one rather than all of them.

01

Your own domain

The argument for this is trust at the moment of payment, not search rankings. A customer entering card details is briefly deciding whether they're in the right place, and an unfamiliar domain is a small hesitation at the worst possible moment. If most of your bookings come from people who already know you, it matters less than you'd think.

02

Linking or embedding — both free

Both are on every plan, including the free one. Link if you want the simplest thing: a “Book now” button on your website, your Instagram profile or your Google listing opens your Booking Page. Embed if you'd rather the booking flow rendered inside your existing page, so the customer never navigates away. Embedding usually converts better on an established site because there's no hop between two places, and there's no reason not to try it — it doesn't cost you a plan upgrade.

03

Customer accounts and log-in

Worth it when customers need to see their own history — memberships, remaining credits, upcoming bookings, past invoices. For a venue selling mostly one-off slots this adds friction without adding much; for a membership-led club it's close to essential.

04

Branded mobile apps

The one we most often talk venues out of. An app earns its place with a large base of frequent repeat bookers — a busy club where members book several times a week. If your customers book monthly, you'll spend more persuading them to install it than you'll gain, and a good mobile web experience does the same job.

What you get regardless

The branded page on every plan

Including the free one. This is a complete booking experience, not a trial-grade placeholder.

01

Your logo and colours

The page looks like your venue, not like our product. Share the link from your website, your social profiles or your Google Business listing.

02

Your prices and rules

Rate bands, member rates, deposits, cancellation windows and booking windows all apply exactly as you configured them.

03

Your payment gateway

Checkout charges your own Stripe, Checkout.com or Paymob account, so the money goes to you directly.

How payments work →

FAQ

White-label questions

What do we get on the free and Pro plans?

A branded booking page carrying your logo and colours, which you can link to from anywhere — your own website, your social profiles, your Google listing — or embed directly into your existing pages. Both work on the free plan. It is a real, complete booking experience; the one thing it is not is a page served on your own domain.

What exactly sits on the Custom plan?

Four things: the booking page served on your own domain, customer accounts and log-in, your own branded iOS and Android apps, and the AI booking assistant that lets customers book by chatting. Custom integrations with CRM and accounting software, multiple branches and dedicated onboarding sit there too. Linking and embedding are not on that list — both work on every plan.

Does it matter for SEO whose domain the booking page is on?

For most venues, less than people expect. Booking pages rank for your venue name, which your main website should already own, and a booking page is not the page a prospective customer searches for. The real argument for your own domain is trust at the moment of payment, not search.

Can we embed booking into our existing website?

Yes, on every plan including the free one. You can either link to your Booking Page with a Book now button or embed the booking flow directly inside your own pages, and neither requires an upgrade. Embedding usually converts better on an established website because the customer never navigates away, so it is worth trying even if a link is what you start with. The only related item on the Custom plan is serving the booking page on your own domain.

Do we need branded apps?

Most venues do not, and we would rather say so. An app earns its place when you have a large base of frequent, repeat bookers — a busy club where members book several times a week. If your customers book monthly, a good mobile web experience does the same job without an install to persuade anyone through.

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